When planning a postcard marketing campaign

When planning a postcard marketing campaign (especially your first), it is easy to get carried away with the things you want in the design. After all, you have to send an ad to hundreds, possibly thousands of potential customers, so you want to show off every aspect of your business. So what do you do? You give your postcard marketing company 15 images, and tell you they are all inside

It's a good idea. But alas, it will not let a very good first impression on your customers. Most likely, it will leave no impression at all. Nine out of 10 times, but also messy postcards to go unnoticed. There will be plenty With too many images in your postcard, your headline, offer and call to action to get lost.

Improve the success of your campaign tiffany key necklace, here are some simple tips to keep in mind:

1) Keep images at least. on postcards is a great promotion, you will have a primary image on the front, your logo, a number of simple design elements on the back, working with a small image on your staff (if appropriate ).

2) you have a photo of your office or building. Although it is tempting to not need the credibility, not necessary on a postcard. Save it for a brochure or website. Otherwise, it will only get in the way of your postcard's primary message cheap tiffany keys.

3) Let the experts help you decide. Your postcard marketing company may have years of experience designing postcards for maximum response. Let them recommend the best uses for your images ray ban aviators.

Keep in mind that the goal of mother tongue of most direct mail postcards to react quickly ray ban 3025. It does not (and probably will not) tell the story of your business. You are just a few seconds to get their attention and give a reason to respond. After 8-10 will not be different images on the card to achieve that goal.